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Campaigns

Broadcast sends with real safety rails, not just a send button.

Filter your audience, personalise the template, schedule or send now — and let the platform pause a campaign automatically if something looks wrong, before it costs you your number.

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Campaigns · 3 shown

Broadcast campaigns

  • Diwali offer — Mumbai cohort

    Scheduled

    1,284 recipients · scheduled 30 May 10:00 IST

  • Fee reminder — August batch

    Running

    892 recipients · started 4 min ago

    553 sent · 22 failed
  • Appointment reminders — July

    Completed

    2,014 recipients · done 2d ago

    1,954 sent · 40 failed
What's in a campaign

Every send is filtered, throttled, and watched.

Audience

Filter by opt-in status, tag, or search — with a live preview

Pick a connected WhatsApp number and an approved template, then filter your audience by opt-in status, tag, or a name/phone search. A live audience-size count and sample recipients show before you commit — no surprises after you hit send.

Personalisation

Map template variables to contact fields

Map each template placeholder to a contact field — name, phone, email, or a custom attribute — so every recipient gets a personalised message from the same template, including templates with media or location headers.

Timing

Send now, or schedule for later

Run immediately for smaller audiences, or schedule a send for a specific date and time — the worker-driven scheduled path has no audience-size cap. A configurable send throttle spaces messages out to reduce the chance of Meta flagging your number.

Safety

Automatic halts, not manual monitoring

A running campaign is stopped automatically — with a clear, typed reason — if your plan lapses, your number’s quality rating drops to red, you hit a daily send cap, or billing is unreachable. Campaigns resume safely once the underlying issue clears.

Automatic stop reasons

  • Plan inactive
  • Quality rating RED
  • Daily send cap reached
  • Billing system unreachable

Tracking

Per-job counters, live

Every campaign shows pending, sent, delivered, read, and failed counts as it runs, plus start/cancel controls — the same numbers feed the Analytics page for a longer view.

Talk to us

Plan your first campaign with our team.